The Business Year - 10 Jun 2025
El Salvador 2025
El Salvador 2025
Leticia Escobar, President, Chamber of Commerce and Industry of El Salvador (Camarasal) • Interview
Oscar Avalle, Country Representative, Development Bank for Latin America and the Caribbean (CAF) • Interview
Jorge Salvador Arriaza Meléndez, President, Salvadoran Association of Industrialists (ASI) • Interview
INDUSTRY & ENERGY
Benjamin Valdez Iraheta, Founding Partner, Benjamin Valdez & Asociados • Interview
Veronica Maria Castro, General Manager, COPRESA / PREFASA • Interview
Maria Alicia Mayorga de Pérez Avila, General Manager, Banco Industrial • Interview
Jose Calderón, Vice President of Operations, TELUS Digital El Salvador • Interview
Christopher Cushing, Mission Director for El Salvador, USAID • Interview
Carolina Alexandra Quintero Gil, President, Distribuidora de Electricidad (DELSUR) • Interview
IT & INNOVATION
José Gerardo Smart, CEO, MAPFRE Seguros El Salvador • Interview
Jaime García-Prieto, President & CEO, Aseguradora Abank • Interview
Héctor Torres, Managing Partner, Torres Legal • Interview
Finally fintech • Focus: Access to financial services
Rodrigo Ayala, President, Invest in El Salvador • Interview
Adriana Mira, Deputy Minister of Foreign Affairs • Interview
A brighter future • Focus: Green energy
Carlos Alberto Pérez, CEO & Founder, Prisma Group • Interview
María Luisa Hayem, Minister of Economy • Interview
Oscar Samour, President, Britcham El Salvador • Interview
The Business Year Analytics:
Inclusive, transformational & disruptive • Chapter summary
Legal fintech framework in El Salvador • Infographic: Torres Legal
Reform and growth • Focus:
Nayib Bukele, President of El Salvador • Inside perspective
The turning point • Chapter summary
Building bridges • Chapter summary
Rodrigo Tona, CEO, Grupo Ternova • Interview
Samuel Antonio Quirós, Chairman, The Network Co. • Interview
ECONOMY
FINANCE
A green look • Chapter summary
Work hub • Focus: Nearshoring
Legal & accounting • Forum
Green energy • Infographic
Voices from the sector
Smart finance • Forum
From the editor’s desk
The big four • Forum
Executive summary
Plastics • Forum
Pillars of capital • Forum
Energy • Forum
Banks • Forum
Timeline
CONSTRUCTION & REAL ESTATE
Luis Rodríguez, Executive Director, Planning Office of the Metropolitan Area of San Salvador (COAMSS-OPAMSS) • Interview
Eduardo Solórzano, Legal, Corporate Affairs, and Wholesale Business Director, Movistar El Salvador • Interview
TRANSPORT & LOGISTICS
EDUCATION & HEALTH
Claudia Cifuentes, CEO of Latin America, ESI School of Management • Interview
TOURISM & CULTURE
Gabriel Borralles, General Manager, Hyatt Centric San Salvador • Interview
Edgar Romeo Rodríguez Herrera, Minister of Public Works and Transportation • Interview
Luis Salazar, Senior Operations Director, Foundever in El Salvador • Interview
Andrea Muñoz, VP and Country Head, Concentrix El Salvador • Interview
Armando Bruni, President, El Salvador Olympic Committee • Interview
Ernesto Ramirez, General Manager, Centro Médico Escalón • Interview
German Castillo, General Director, Cementos Fortaleza El Salvador • Interview
José Díaz, President, Salvadoran Surfing Federation (FESASURF) • Interview
Ronny Rodríguez, General Manager, Volaris El Salvador • Interview
Michelle Sol, Minister of Housing • Interview
Morena Valdez Vigil, Minister of Tourism • Interview
Julio Flores, General Manager, All American Travel • Interview
Healthy foundations • Chapter summary
Iván Navarro, CEO, Air Support Group • Interview
Juan Carlos Kerrinckx, General Manager, GEOCIMTEC • Interview
Luis Canto, General Manager, Unión Portuaria del Pacífico (UPP) • Interview
Infrastructure and investment
• Chapter summary
Javier Ayala, President, Grupo Omnilogix • Interview
Carolina Vallejo, CEO, Tigo El Salvador • Interview
Building El Salvador • Focus:
Connecting major projects
Seeking trade • Focus: Free trade zones
Momentum building • Focus: PPP projects
Growing interest • Chapter summary
Expanding access • Focus: Modernizing services
Xavier Callejas, CEO & CoFounder, Kaltmann • Interview
René Rodriguez, General Manager, Giga Uno • Interview
Structurally sound • Focus: Rising investment
Renato Alvarado, CEO, Talk Americas • Interview
Construction & developers • Forum
Traction in tech • Focus:
Technological Infrastructure
Free trade zones • Infographic
Voices from the sector
Voices from the sector
Voices from the sector
Healthcare • Forum
Education • Forum
Concrete • Forum
Eddie would go • Focus: Surf City
On the rise • Chapter summary
EXECUTIVE SUMMARY
EXECUTIVE SUMMARY
MAY 2024
JULY 16 2024
OCTOBER 18 2024:
AUGUST 12 2024
JANUARY 13 2025
DECEMBER 23 2024
OCTOBER 24 2024
FEBRUARY 5 2024
A NATION reborn
BIO
BUILDING BRIDGES
MINISTER of economy
BIO
SMOOTH waters
BIO
23
REFORM and growth
ATTRACTIVE destination
BIO
HELPING hand
BIO
ENGINE of development
BIO
BUSINESS CONFIDENCE SURVEY
BIO
LEGAL FINTECH framework in El Salvador
LEGAL FINTECH framework in El Salvador
POSITIVE effects
BIO
CLOSE counsel
BIO
The Big Four
Legal & accounting
INCLUSIVE, TRANSFORMATIONAL & DISRUPTIVE
MOVING forward
BIO
STRONG support
BIO
CAF’s portfolio in El Salvador:
PAVING the way
BIO
1st
Banks
FINALLY fintech
Pillars of capital
Smart finance
STEADY growth
BIO
Insurance
SERVICE quality
BIO
The Ahuachapán geothermal power plant in El Salvador
A GREEN LOOK
LYNCHPIN of growth
BIO
WIN-WIN approach
BIO
SOLID growth
BIO
Plastics
WORK hub
F&B
A BRIGHTER future
GREEN energy
CLEAR targets
Energy
THE TURNING POINT
FROM A to Z
Rodrigo Tona
SLOW & steady growth
SOLID solutions
BIO
Luis Salazar
Andrea Muñoz
TRACTION in tech
Eduardo Solórzano
Carolina Vallejo
Max Novoa and the Revolution of Outdoor Advertising in Latin America
Jeannie Bonilla
Fantina Andino
Porfirio Antonio Zepeda
Luis Caballero
Carlos Rodriguez
Gino Capriles
Roland Despinoy
ON THE RISE
HOME sweet home
PLANNING & partnership
STRUCTURALLY sound
BUILDING a stronger future
Consistent double-digit growth since market entry
BETTER projects
Concrete
MOMENTUM building
Construction & Developers
Mónica Ríos
José Velasquez
Mery Guevara Marquez
Francisco Arteaga,
Gustavo Salazar
Guillermo Candela
INFRASTRUCTURE AND INVESTMENT
BY LAND, sky, and sea
STAYING cool
PERSONALIZED and tailored solutions
BIO
BUILDING El Salvador
PORT of possibility
BIO
Iván Navarro
Ronny Rodríguez
SEEKING trade
FREE trade zones
Patricia de Henriquez
Catalina Morales de Murcia
Ana María Gutiérrez de Rivas
William Hurtado
Nestor Canizalez
Luis Mas
Jose Ricardo Huezo
José Francisco Amaya Cuellar
The National Library building in San Salvador
HEALTHY FOUNDATIONS
HELPING hands
BIO
Healthcare
EXPANDING access
BACK to school
BIO
Acción Mujer forum attracted 300
Education
The Metropolitan Cathedral at civic square in the historical center of San Salvador
GROWING INTEREST
SEEING El Salvador
BIO
EDDIE would go
MARKET synergies
BIO
TRAVEL guides
BIO
PRESIDENT, SALVADORAN SURFING FEDERATION (FESASURF)
BE IN THE MOMENT
BE IN THE MOMENT
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