Unfashionable by Design
Many outdoor companies know how to create durable clothes and equipment. But how sustainable are these products if they feel outdated a year later and end up in the closet? Not so much, if you ask Christiane Dolva Törnberg, Head of Sustainability at Fjällräven.
PARTNER: FJÄLLRÄVEN
Fjällräven has been proclaiming the same decree over and over since 1960: “We make functional, durable, timeless clothes and equipment that make great outdoor activities even better.” Functionality and durability are given traits, of course, and any...
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