THE FUTURE IS BETWEEN DIGITALIZATION AND SUSTAINABILITY

BY SABINE SCHARRER, SHOW DIRECTOR TECHTEXTIL AND TEXPROCESS texprocess.messefrankfurt.com
TECH UPDATE

When I think about the jeans of the future, I immediately see the two buzzwords: sustainability and digitalization. It's no secret: first and foremost, the denim industry is faced with the task – driven by a new generation of consumers – of finding...

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