Campaign Middle East - 2 Okt 2025
E-COMMERCE AND DIGITAL TRANSFORMATION
EDITOR’S LETTER
PRODUCTION HOUSE GUIDE 2025
METRICS THAT MATTER
FEATURE: PRODUCTION PARTNERS
FROM THE CMO’S CORNER
INDUSTRY FORUM
THE BRAVEST ACT IN AI? STAYING HUMAN
MARKETING TO MACHINES
LIQUID LANDSCAPES
SAUDI FOCUS
APPOINTMENTS
THE SPIN
CMO ROUND TABLE: MARKETERS TALK AI
NEWS & WORK
Bright Bites: Supermarket for kids launches in Dubai
NAMSHI X TOMMY JEANS STYLE ACADEMY
The UAE unveils BRIDGE Summit
PIF acquires 54 per cent majority stake in MBC Group for $1.99bn
DODGE COOL DADS
ASFAR EXPERIENCE MORE
InMotion partners with TMG, Portal for media spend, retail media
Publicis Groupe Middle East acquires Chain Reaction
BACK TO THE JUGGLE TALABAT
MADE BY MANY EMIRATES GLOBAL ALUMINIUM
INDUSTRY FORUM:
Lisa King
Mohammad Irfan Dar
George Sharrock
Drona Antony
Rayan Ahmed
Mohamed Hesham
Léa Cremesty
Chamath Samarasinghe
Dany Azzi
Shweta Sandeep
Buraq Basam
FROM DIGITAL TRANSFORMATION TO AI-NATIVE RETAIL
MARKETING TO MACHINES
METRICS THAT MATTER
SIGNALS, NOT SEGMENTS: TURNING DATA INTO STORIES THAT MATTER
FROM DIGITAL TRANSFORMATION TO BUSINESS RESURRECTION
THE THREE WALLS HOLDING E-COMMERCE BACK, AND HOW TO BREAK THEM
THE BRAVEST ACT IN AI?
LEADING THROUGH DIGITAL TRANSFORMATION
POWERED BY DATA, GUIDED BY TRUST
FROM GOOGLE TO GPT
ALL WATCHED OVER BY MACHINES OF LOVING GRACE 2.0
TRAVEL ADVISORY FOR MARKETERS EMBARKING ON THE AI CRUISE
Does Saudi Arabia have a white noise problem?
Earning relevance in Saudi Arabia's experience economy
SCREEN AND INFLUENCE SHAPE THE STORYTELLING OF TOMORROW AT ATHAR FESTIVAL 2025
PRODUCTION PARTNERS
PRODUCTION PARTNERS
LEADERSHIP PANEL
ATHENA
DEEBO
HAMM YDAHEK
SHABAB EMRAA
LEADERSHIP PANEL
LEADERSHIP PANEL
LEADERSHIP PANEL
LEADERSHIP PANEL
LEADERSHIP PANEL
SAGAR REGE
LEADERSHIP PANEL
LEADERSHIP PANEL
AI DIDN’T CHANGE THE INDUSTRY. AI JUST EXPOSED IT.
LEADERSHIP PANEL
PRODIGIOUS ME
Executive Leadership Panel
Senior Leadership Panel
KARIM ABOU RIZK
LEADERSHIP PANEL
Red Stone Films
The Refreshment Club
Podit Media Production
Netizency
Pixojam Virtual Production
Wild Pepper Studios
What If Creative Studio
XO Productions
Ti22 Films
LEADERSHIP PANEL
CHAZA SAID
LEADERSHIP PANEL
LEADERSHIP PANEL
A NEW GOLDEN ERA
LIQUID LANDSCAPES
MOHAMED FELFEL
NATASHA DEMETRIOU
Appointments
The Spin
JAMES BICKNELL
RAPID FIRE
HIGHLIGHT OF THE LAST YEAR
at PressDisplay
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