When Good Ideas Make Things Happen

ID Genève and Notpla launch the first watch packaging made of seaweed, a presentation box for the Circular S collection

By Marie de Pimodan
INSIDE ACCESS | SUSTAINABILITY


In 2020, when watch brand ID Genève launched, with its circular economy-based concept, the project was definitely a bold move. Two and a half years after its creation, the tenacity of its founders is bearing fruit and the brand now occupies a prominent...

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